M.Sc. Anika Kunz

Texts (1)

• 

  Complaint Management Unlocked. The effects of different variations of reactive versus proactive webcare on consumer responses and the mediating effect of customer expectations

  Catalog Number

  267580

  Subject:

  Communications - Public Relations, Advertising, Marketing, Social Media

  Category:

  Master's Thesis, 2013

  Price:

  US$ 16.99