Homepage >  Catalog >  Leadership and Human Resources - Employer Branding

Talent Management and HR Marketing. From Job Advertising to Employer Branding


Research Paper (undergraduate), 2016

19 Pages, Grade: 1,7


Excerpt


Table of Contents

Executive Summary

List of Figures

List of Abbreviations

1 Introduction

2 Problem Definition

3 Objectives

4 Methodology

5 Main Part
5.1 Job Advertising vs. Image Advertising
5.2 HR Consultants and Agencies
5.3 Online Marketing in HR
5.4 Contact Management
5.5 Corporate Culture and Leadership Style
5.6 HR Policies and Management
5.7 Applicant Relationship Management
5.8 Vacancies and Job Profiles
5.9 Employer Branding
5.10 Company Culture and Employer Branding at Netflix

6 Results

7 Conclusion

8 ITM
8.1 Economics
8.2 Marketing
8.3 Corporate Finance
8.4 Strategic Corporate Management
8.5 Business Law
8.6 Soft Skills & Leadership Qualities
8.7 Research Methods
8.8 Management Decision Making
8.9 Business Ethics and Sustainability

Bibliography

Excerpt out of 19 pages

Details

Title
Talent Management and HR Marketing. From Job Advertising to Employer Branding
College
University of applied sciences, Munich
Grade
1,7
Author
Year
2016
Pages
19
Catalog Number
V354291
ISBN (eBook)
9783668404724
ISBN (Book)
9783668404731
File size
646 KB
Language
English
Keywords
Human Resource Management, Job Advertising, Employer Branding
Quote paper
Alexander Rühl (Author), 2016, Talent Management and HR Marketing. From Job Advertising to Employer Branding, Munich, GRIN Verlag, https://www.grin.com/document/354291

Comments

  • No comments yet.
Look inside the ebook
Title: Talent Management and HR Marketing. From Job Advertising to Employer Branding


Similar texts


Upload papers

Your term paper / thesis:

- Publication as eBook and book
- High royalties for the sales
- Completely free - with ISBN
- It only takes five minutes
- Every paper finds readers

Publish now - it's free