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Evaluation of the marketing environment for private health care in the USA and China

Name: Evaluation of the marketing environment for private health care in the USA and China
Price: 16.99 EUR
Availability: InStock
Author: Bsc Hons, MA Nicole Burkardt
ISBN: 978-3-640-67658-3

Hausarbeit, 2007

24 Seiten, Note: B (67%)

Bsc Hons, MA Nicole Burkardt (Autor:in)

Leseprobe

Table of Content

1. Introduction

2. Marketing Environment: Overview
2.1. Macro environment
2.1.1. PEST Analysis
2.2. The Micro environment
2.2.1. Porter’s five forces

3. Adaptation versus Standardisation

4. Recommendation and Conclusion

5. List of References

Ende der Leseprobe aus 24 Seiten

Details

Titel: Evaluation of the marketing environment for private health care in the USA and China
Hochschule: University of Sunderland
Veranstaltung: Marketing (Master)
Note: B (67%)
Autor: Bsc Hons, MA Nicole Burkardt (Autor:in)
Jahr: 2007
Seiten: 24
Katalognummer: V154698
ISBN (eBook): 9783640676583
ISBN (Buch): 9783640676514
Dateigröße: 638 KB
Sprache: Englisch
Schlagworte: Evaluation, China

Arbeit zitieren: Bsc Hons, MA Nicole Burkardt (Autor:in), 2007, Evaluation of the marketing environment for private health care in the USA and China , München, GRIN Verlag, https://www.grin.com/document/154698

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