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Isabelle Idrac
Info
Created on
8/6/2013
Texts (1)
How to make a Western brand successful in China: should it rely on its Western image or adapt to its products’ market?
Catalog Number
231771
Subject:
Communications - Public Relations, Advertising, Marketing, Social Media
Category:
Master's Thesis, 2013
Price:
US$ 36.99
eBooks
1
Created on
8/6/2013