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Verantwortung durch Tradition und Werte leben. Storytelling als Teil der internen CSR-Kommunikation
am Beispiel des 1. FC Kaiserslautern
Authors:
Christian Roos (Author)
Tina Schmitt (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Research Paper (undergraduate), 2014
Price:
US$ 18.99
