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Intertextuality and Prestige Advertising: A discursive-semiotic analysis of Australian TV advertisements

by Christian Wöller (Author)

Thesis (M.A.) 2001

English Language and Literature Studies - Linguistics
Advertising to Children

by Franziska Pfund (Author)

Term Paper 2002

Business economics - Offline Marketing and Online Marketing
The influence of culture on advertisement

by Franziska Pfund (Author)

Seminar Paper 2002

Didactics - English - Miscellaneous
Made in Germany - A proof of technical perfection. Stereotypes of Germans in British advertising

by Cornelia Neumann (Author)

Term Paper (Advanced seminar) 1998

English Language and Literature Studies - Culture and Applied Geography
The Language of Beer Advertisements

by Hanno Frey (Author)

Term Paper (Advanced seminar) 1999

Didactics - English - Pedagogy, Literature Studies
Advertising in Europe: Advertising as Communication / The World of Advertising

by Silke Tischendorf (Author)

Essay 2003

Business economics - Offline Marketing and Online Marketing
An interpretation of "A Lecture upon the Shadow" (John Donne)

by Hanno Frey (Author)

Essay 2001

English Language and Literature Studies - Literature
An interpretation of "Wires" (by Philip Larkin)

by Hanno Frey (Author)

Essay 2001

English Language and Literature Studies - Literature
An interpretation of " Hawk Roosting" (by Ted Hughes)

by Hanno Frey (Author)

Essay 2000

English Language and Literature Studies - Literature
Parallelism in Advertising Copy

by Ilka Kreimendahl (Author)

Term Paper 2001

English Language and Literature Studies - Linguistics
The Benetton advertising campaigns: Intentions, receptions and the legitimacy of raising global issues in advertising

Term Paper 2003

Communications - Public Relations, Advertising, Marketing, Social Media
Industrial Economics - The Advertising Debate

by Andreas Lorek (Author) Carine Fernandez (Author) Bettina Schulte (Author) Antonia Havadi-Nagy (Author) Virginie Gauthier (Author)

Seminar Paper 2002

Economics - Industrial Economics
Connotations and Gender in Ads

by Denise Ellinger (Author)

Seminar Paper 2004

English Language and Literature Studies - Linguistics
African American Hair and its role in Advertising, Black Women's Careers, and Consumption Behavior

by Sandra Radtke (Author)

Term Paper (Advanced seminar) 2003

American Studies - Culture and Applied Geography
Deceptive Discourse in Advertising

by Stephanie Helmer (Author)

Term Paper (Advanced seminar) 2002

English Language and Literature Studies - Linguistics
Advertising, Cigarette Brands and Smokers - An Analysis of Different Cigarette Brands, their Target Groups and the Conveyed Customer Images

by Jascha Walter (Author)

Seminar Paper 2005

English Language and Literature Studies - Linguistics
Advertising to Children

by Miriam Herbst (Author)

Essay 2004

Communications - Public Relations, Advertising, Marketing, Social Media
Intercultural Communication and International Marketing: Corporate Advertising on the Internet

by Natalia Magiati (Author)

Diploma Thesis 2005

Business economics - Offline Marketing and Online Marketing
The AIDA model - Wrong spelling in advertisements as an attention-seeking device

by Juliane Behm (Author)

Seminar Paper 2006

English Language and Literature Studies - Linguistics
Get the Sony Style - a case study on Sony`s marketing, branding and advertising strategies

Term Paper 2006

Business economics - Offline Marketing and Online Marketing
The Effects of English on German Advertisement

by Michael Helten (Author)

Term Paper 2005

Sociology - Consumption and Advertising
Advertising in Poland and Germany - A Comparison

by Sotirios Dramalis (Author)

Research Paper (undergraduate) 2005

Business economics - Offline Marketing and Online Marketing
Correspondence Analyses of Textual Data from Personal Advertisement

by Sarah Stolle (Author)

Presentation (Elaboration) 2005

Soziologie - Methodologie und Methoden
Policy Implementation: Banning Advertisements for Tobacco Products - A lesson to learn from?

by Hannah Cosse (Author)

Term Paper (Advanced seminar) 2006

Politics - International Politics - Topic: European Union
Advertising across cultural borders

by Bianca Bischoff (Author)

Term Paper (Advanced seminar) 2006

Business economics - Business Management, Corporate Governance