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Markenrelaunch
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Markenrelaunch
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Markenrelaunch
Analyse markenstrategischer Optionen unter besonderer Berücksichtigung des Markenrelaunch als Alternative zur Markenneueinführung – dargestellt am Beispiel der Marke Jägermeister
Author:
Tim Buse (Author)
Subject:
Business economics - Offline Marketing and Online Marketing
Category:
Project Report, 2009
Price:
US$ 17.99
