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Business Strategy and Management Principles. Marketing Strategy of a Visual Commerce Startup


Seminar Paper, 2018

26 Pages, Grade: very good


Excerpt


Table of Contents

Abstract

List of Abbreviations

Introduction

Chapter 1 - Executive Summary
Company Description
Legal Structure, Regulations, and Intellectual Property Rights
Target Market and Competition
Strategy Business Model
Customers
Product and Services
Pricing
Competitive Advantage
Growth Strategy
Human Resources
Marketing and Sales
Financial Summary
Research & Development and Technology

Chapter 2 – Marketing Research Paper
Problem
Social Media Marketing
Influencer Marketing
Event Marketing
Search Engine Marketing
Email Marketing

References

Bibliography

Appendix A

Appendix B

Appendix C

Appendix D

Excerpt out of 26 pages

Details

Title
Business Strategy and Management Principles. Marketing Strategy of a Visual Commerce Startup
Grade
very good
Author
Year
2018
Pages
26
Catalog Number
V505670
ISBN (eBook)
9783346067180
ISBN (Book)
9783346067197
Language
English
Keywords
business, strategy, management, principles, marketing, visual, commerce, startup
Quote paper
Friederike Berg (Author), 2018, Business Strategy and Management Principles. Marketing Strategy of a Visual Commerce Startup, Munich, GRIN Verlag, https://www.grin.com/document/505670

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