Leseprobe
Table of contents
Executive Summary
Introduction
Overview of Samsung
Development of Samsung
Company structure
Samsung mobile external environment analysis
PEST Analysis
Political factors
Economic factors
Social-cultural factors
Technological factors
Porter’s five forces analysis
Bargaining power of Suppliers
Bargaining power of Customers
Rivalry among existing firms
Threats of new entrants
Threats of substitute products of services
Key drivers of the mobile industry to influence Samsung international performance
Technology
Regulatory
Cost reduction
Buyer power
Evaluation and recommendation
Conclusion
References
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- Arbeit zitieren
- Fei Ying (Autor:in), 2016, Samsung's international strategy. An Analysis, München, GRIN Verlag, https://www.grin.com/document/338598
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