The Anatomy of ‘cool’

A Close Reading of Scott’s Westerfield’s Coming of Age Novel "So Yesterday"


Term Paper (Advanced seminar), 2009

22 Pages, Grade: 1.3


Excerpt


TABLE OF CONTENTS

Introduction

1. The Code of Cool in the Communication of Youth Cultures - The Pyramid of Cool in So Yesterday

2. The Cultural Capital of Cool in Trend-Scouting

3. The Role of Pictures and Simulacra for Post-Modern Reality Perception and in Social Networks: The Construction of Visual ‘Coolness’ as means of Identification

4. Self-branding and Viral Marketing as an Attempt of Reinventing Identities

5. Deconstructing Cool and Possible Attempts to Reclaim Authentic Identities in a Post- Modern World

Conclusion

Excerpt out of 22 pages

Details

Title
The Anatomy of ‘cool’
Subtitle
A Close Reading of Scott’s Westerfield’s Coming of Age Novel "So Yesterday"
College
Humboldt-University of Berlin  (Amerikanistik und Anglistik)
Course
From Rebel to Coolhunter? Representations of Adolesecence in American Literature and Culture in the 20th Century
Grade
1.3
Author
Year
2009
Pages
22
Catalog Number
V175226
ISBN (eBook)
9783640960729
ISBN (Book)
9783640961221
File size
463 KB
Language
English
Keywords
anatomy, close, reading, scott’s, westerfield’s, coming, novel, yesterday
Quote paper
Bjoern Schubert (Author), 2009, The Anatomy of ‘cool’, Munich, GRIN Verlag, https://www.grin.com/document/175226

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