Motivations for internationalisation

Case study - Telefónica


Term Paper, 2008

8 Pages, Grade: 1,0


Abstract or Introduction

With the increased importance of multinational enterprise in modern industry there has been pressure on telecommunication organisations to follow the trend in foreign direct investment (FDI). Telefónica S.A. currently ranks fourth globally in terms of profit and second in terms of number of customers with operations spanning over five continents. This report investigates Telefónica's motivations for FDI, applying conceptual frameworks developed by leading management theorists. We will focus briefly on the motivations firms face to move away from a home market and then expand on the pull factors, drawing firms to new countries and markets.

Details

Title
Motivations for internationalisation
Subtitle
Case study - Telefónica
College
Royal Holloway, University of London  (Management Institute)
Grade
1,0
Author
Year
2008
Pages
8
Catalog Number
V160410
ISBN (eBook)
9783640736683
ISBN (Book)
9783640736799
File size
411 KB
Language
English
Keywords
internationalisation, internationalization, multinational enterprise, multinational, foreign direct investment, FDI, push factors, eclectic paradigm, telefónica, john dunning, efficiency, market, horizontal FDI, vertical FDI, Porter, oligopolistic theory, telecommunications industry
Quote paper
Maren Ihlau (Author), 2008, Motivations for internationalisation , Munich, GRIN Verlag, https://www.grin.com/document/160410

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